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F5 Brings Adaptive Applications to Life

F5’s portfolio of automation, security, performance, and insight capabilities empowers our customers to create, secure, and operate adaptive applications that reduce costs, improve operations, and better protect users.

Delivering Extraordinary Digital Experiences

Explore the F5 Solutions Overview

App Security
Know what makes your apps vulnerable and how they can be attacked, so you can put the right solutions in place to lower your risk.
Traffic Management
Improve load balancing, security, performance, and management services to deliver fast, uninterrupted access to applications.
Trust F5 to secure and optimize the apps you’re migrating to the cloud, already running in the cloud, and those you’re developing for the future.
Automation and Orchestration
Use the components of the Automation Toolchain to efficiently provision, configure, and manage the services that support your apps.

F5 enables organizations to secure and deliver extraordinary digital experiences through adaptive applications that grow, shrink, defend, and heal themselves.


Deliver Extraordinary Digital Experiences Every Time
Provide the highly differentiated, highly performing digital experiences your customers and users expect through an unparalleled suite of performance and availability services, including API management, application acceleration, application performance monitoring, load balancing, DDoS protection, container ingress, and disaster recovery.


Protect Against Bots and Human Fraudsters
Defend your organization against existing and emergent threats by deploying comprehensive security solutions that protect critical applications from bot attacks, web fraud, unauthorized access, DDoS attacks, DNS attacks, and attacks against APIs. Ensure policy compliance across your entire application portfolio—no matter how your apps are built or where they are deployed.


Get Your Apps to Market Faster—and Safer
Streamline and accelerate your application development, delivery, and deployment process through automation and management solutions that include CI/CD integration, service configuration and provisioning, and multi-cloud management.


Discover Insights from Application Data
Deliver better customer experiences by ensuring end-to-end visibility into your application portfolio—no matter where those applications are deployed. Improve the efficiency of troubleshooting, harness application-specific insights, and use the power of data to help you make better business decisions.

Adaptive Applications

What Are Adaptive Applications?
  • 1
    It automates redundant processes for greater efficiencies
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    It expands and contracts based on performance needs.
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    It protects itself, securing points of vulnerability.
  • 4
    And by mining all these data points, it gets smarter, insightful, becomes self-healing, and evolves even more quickly.
In our vision, your applications learn to take care of themselves—leaving you free to focus on delivering extraordinary digital experiences that inspire customers, keep them safe, and increase loyalty.
Why Adaptive Applications Matter
Everyone in your organization wants to provide value to customers and partners. But delivering those personalized experiences can be very challenging for a number of reasons.
Complex app portfolios
Many organizations are stuck between the old world and the new—classic monolithic and three-tier architectures alongside microservices and cloud-native architectures. Manually stitching together solutions increases costs and isn’t fast or scalable.
Evolving security threats
Applications have become the focal point for cybercriminals, costing businesses more than $100 billion a year and disrupting the customer experience. Plus, the threat surface area is rapidly expanding as applications are disaggregated into composite services and distributed to different environments.
Lack of visibility
Gaining insight into how application traffic is flowing requires granular, end-to-end visibility—but the infrastructure and services supporting your applications are complex and siloed—which means that rich telemetry is trapped in silos, limiting insights into app performance and the end user’s digital experience.
F5 can help you secure and deliver extraordinary digital experiences by simplifying traditional application delivery, enabling modern app delivery at scale, securing every application wherever it’s deployed, and using data to unlock the value of insights and automation.
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Get in Touch

Ruan Du Preez

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